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  The Sabai Jai Project
  • Home
  • About
  • Social Media Packages
  • Branding
  • Engagement
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Who We Serve & How We Help
At The Sabai Jai Project, we help mission-driven organizations and businesses grow through meaningful, stress-free social media strategies. Our clients are committed to making a difference—and we’re here to ensure their message reaches the right audience with clarity and impact.

We proudly serve:
  • Organizations working for positive change around the world.
  • Cultural Institutions & Art Museums looking to enhance their digital presence and engage broader audiences.
  • Sustainability-Focused Businesses committed to greener practices locally and globally.
  • Health & Wellness Brands—from fitness centers to holistic practitioners—focused on improving lives and communities.
  • U.S.-Based Businesses Expanding into Southeast Asia, seeking culturally aware marketing expertise.
  • Southeast Asian Businesses Entering the U.S. Market, looking to build their brand and connect authentically.
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Whether you're building community, telling your story, or expanding into new markets, we create tailored strategies to help you connect, inspire, and achieve lasting results.

Rooted in both Upstate NY and Southeast Asia, we bring a unique perspective, blending global insight with local expertise. Inspired by the Lao phrase Sabai Jai (ສະບາຍໃຈ)—meaning inner peace, contentment, and genuine happiness—our approach brings calm and clarity to the often chaotic world of digital marketing.

Our Services:
  • Content Creation – Visuals and copy that resonate with your audience.
  • Social Media Strategy Development – Clear, effective roadmaps tailored to your goals.
  • Account Management – Seamless management of your platforms.
  • Posting & Scheduling – Consistent, timely content delivery.
  • Audience Engagement – Building loyal, active communities.
  • Analytics & Reporting – Data-driven insights to guide growth.
  • Email Marketing – Campaigns crafted to connect and convert.
Let us handle your social media so you can focus on your mission. Let’s grow together!
CONTACT US
Why Choose The Sabai Jai Project?

At The Sabai Jai Project, we’re more than just a social media agency—we’re a dedicated partner focused on making your business thrive. Here’s what sets us apart:
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Decades of Experience:
With roots in both Upstate NY and Southeast Asia, we blend deep cultural understanding with modern marketing strategies to serve businesses locally and globally. Our experience spans 20+ years across diverse industries.

Stress-Free Service:
Think of us as your in-house social media team. We handle the strategy, content, posting, and engagement—so you can focus on running your business without the overwhelm.

Bottom line:
We’re here to make your social media simple, aligned, and impactful—while staying true to your values.
Let’s grow together.
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Kelly Bornt Chrysler
Founder, Creative Director
Kelly is the founder and creative force behind The Sabai Jai Project, bringing over 20 years of marketing expertise to businesses and organizations ready to make an impact. With nearly 15 years spent living and working in Southeast Asia, Kelly blends a global perspective with a deep understanding of cultural nuance—crafting social media strategies that connect authentically and drive real results.
Her career has spanned nonprofits, green energy, cultural institutions, and international organizations, giving her the insight to support clients across industries. At her core, Kelly is passionate about helping businesses tell their stories, build genuine community, and grow with intention. If you're looking for thoughtful, tailored marketing rooted in connection, you're in the right place.
LinkedIn: Kelly Bornt Chrysler | LinkedIn
ABOUT US
At The Sabai Jai Project, we are a boutique digital marketing agency specializing in social media strategy and brand elevation for mission-driven organizations and conscious businesses. 
We bring a unique global perspective and refined approach to every collaboration. Our clients trust us for tailored strategies, discreet service, and results that align with their vision for a better world.
STUDIO HOURS:
Monday - Thursday 9AM - 5PM
Friday, Closed. 

© 2025 The Sabai Jai Project 
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It All Begins with a Conversation
​Schedule your complimentary 15-minute introduction and take the first step toward intentional, elevated growth.
We’re here to support your growth.
Phone: (518) 774-5481
Email: [email protected]

Located in: 
Amsterdam, NY
Raquette Lake, NY 
Vientiane, Laos 
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  • Social Media Packages
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